ESPN, Herbstreit call the Hogs in new commercial

Arkansas will be featured in a new ESPN College GameDay promotional commercial called, “How Well Do You Know GameDay?”

The advertisement is scheduled to start running on the ESPN network Monday. Here’s a rundown of the new commercial courtesy of ESPN:

ESPN’s promotional campaign How Well Do You Know GameDay? poses true or false questions to viewers about how well they know the College GameDay Built by The Home Depot crew of Chris Fowler, Lee Corso, Kirk Herbstreit and Desmond Howard, as well as traditions of some of the most storied programs in college football.

The campaign’s new commercial spot “Kirk Calls the Hogs” will begin running Monday, Sept. 29 on ESPN, and features two Arkansas football fans trying to teach GameDay analyst Kirk Herbstreit how to ‘call the hogs’ – a cherished University of Arkansas pastime. After two hogs appear out of nowhere, the question posed to fans is: “Kirk’s been known to ‘call the hogs’ in Fayetteville – True or False?” Fans can then vote, see a video response with the correct answer and view additional content about that week’s big match-ups at collegegameday.com.

For the record, when Herbstreit and the GameDay crew were in Fayetteville for the Tennessee-Arkansas game Nov. 11, 2006, I can’t seem to remember Herbstreit ever calling the Hogs. Corso did call the Hogs during a commercial break, however, and also donned the mascot head of Big Red when he and the crew picked the Hogs over Tennessee.

College GameDay Built by The Home Depot (Saturdays at 10 a.m. ET on ESPN) will originate from Athens, Ga., this Saturday, site of No. 8 Alabama at No. 3 Georgia (televised on ESPN at 7:45 p.m. ET).

Photo by Danny Moloshok

– Brandon Marcello
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Filed under: Arkansas Football by Brandon Marcello. Posted on: September 24, 2008 at 4:36 pm